See great local Forest of Dean Businesses below

  • A R Website Design, based in The Forest of Dean offers bespoke, simplistic and easy-to-use websites. With over 4 years experience, contact us today for help with your website, SEO & Social Media. Website Design packages start from just £850.00.

    07564 920055

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  • Lansdown Insurance Brokers have been established in Cheltenham for over 50 years and our locally based staff have built up a reputation for excellent customer service. We can take the worry away with our expertise to make sure you have the right insurance cover whatever the type of business.

    0345 8734943

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  • A 5* home from home day & holiday dog boarding service licensed under Animal Welfare Regulations 2018 standards in the beautiful Forest of Dean. Pet sitting, dog walking and wedding services available. Fully insured and police checked. Providing a professional & reliable service.

    01594 563707
    07582 784417

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  • Based in the picturesque Forest of Dean, JB Leasing offer industry leading service as well as competitive pricing on both business and personal contract hire vehicles. Whether you‘re looking for a Peugeot or a Porsche, get in touch for a friendly, no obligation chat today.

    01594 369088

  • Crossroads is a charity supporting unpaid carers, people living with a disability or in social isolation. We aim to improve health and wellbeing of service users and promote their independence, empowering them to remain living safely at home.

    01594 823414

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  • Honey Bee Collection and Removal Services
    Professional and Ethical Bee Collection or Removal at Its Best.
    24/7. Call Now! on 07840 874567 or 07483 242141.
    Best Advice and Survey for all Bee Problems.

    07895 677123

  • Peachy Impressions design and create both luxury handmade and cost effective e-mailable/printable wedding and party invitations. All of our work is printed in-house using professional printers, high quality materials and assembled and finished by hand.

    07870 681752

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Why You Cannot Ignore The Need For SEO For Your Website - 12/04/2016

i s digital marketing

If you are reading this blog thinking it is going to be a sales pitch for SEO services, then you couldn‘t be further from the truth, as hard selling SEO is not something I participate in, as business owners generally come to me when they are ready, as until you have realised or understood how SEO works and why you need it, this is when people often reach out to take the next steps, whether that is through some DIY SEO or to employ a company or agency to help them.

Many years ago when we were all younger and potentially happier, maybe before we had our own businesses even, getting rankings in Google was pretty easy. Build a website, build some rubbish links, repeat the latter part a few times a month and bang, first page of Google and you could make your millions. Of course, there was less competition then because not every business had a website and not every home had access to the Internet via their computers, and of course, mobile phone Internet usage was still very new to the world. And, not everyone used the Internet to find what they were looking for, as the massive Yellow Page as it was in the day would prove, with people actually even speaking to each other.

But, like most things, time changes everything and in the world of technology and online usage, this is so very true, as if you want something now, from a local plumber to a new game for your Xbox One, you head to Google, type it in, and off you go – no need to hunt around, no need to speak to anyone and no need to spend hours on the high street battling against other consumers to pay for your purchases.

Whilst some will say those days were easier, many will say that Google and the World Wide Web has made life generally a bit simpler, as you can find what you are looking for quickly, you can often get instant responses and the choice of products and services we now have at the end of our finger tips has never been so impressive.

No matter what side of the fence you are on, or if you are firmly sat in the middle, there is no question that if you have a business and your website is nowhere to be seen in Google then you are missing out on customers, enquiries and of course sales. Making sure you appear in the search results when someone searches for something you offer is crucial, as if you are not there, your competitors will be, and your potential customers become your lost customers simply because they went elsewhere as they just could not find your website and therefore your business.

SEO is part of how you will get your website ranking and ranking highly, and whilst you have other online marketing methods like Pay Per Click, Facebook Advertising and Social Media, getting your website appearing on the first page of Google and / or in the local map results should be your number one and long term goal, as this is proven to be one of the most effective methods of getting more customers and of course, it is one that will continue to grow as you grow your business. Without SEO and moving your website forward, no one will find it, and no one will know about your business online, so a bit like having a car with no engine, what is the point of having a website with no visitors.

SEO often gets a bad name, or more so SEO companies and agencies because either customers think they will change the world for them, or they sell their services a bit harder than they should, as your SEO company or agency that you work with should do their best to get your more traffic and customers, but, there are no guarantees in this industry, only experience and knowledge and then how to implement the best and most relevant SEO campaign for your business. SEO is not just building links, SEO is about making sure your website ticks all of the boxes form an optimisation point of view, making sure that you have high quality content on your website, making sure that your site is free from penalties and ranking hindrances and so much more.

So, if your website looks great but gets little or no results, start to think SEO, and even if you just spend a few hours reading up on the subject and then trying to move your website forward yourself, your time will not be wasted, and I guarantee that.


Find us on:

the forester business awards 2017 the forester business awards 2016 the growth hub approved partner - forest traders women in business forester awards finalist wyedeantourism

Former Forest of Dean Ambassador For The Gloucestershire Business Show

glos business show

Members of:

cap business club

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